Hello again, everyone! Welcome to another roundup of the most useful entrepreneur-focussed posts of the last week from around the Internet.
For those of you visiting from Reddit – I’ve decided to move these posts to the main IM Gourmet site, for three reasons:
- It means I can use WordPress to write them, which is significantly less horrible than writing a long post in the Reddit text box.
- It means the rest of my readers get the benefit of these posts too.
- It means I don’t have to write a long spiel about why I’m doing this – I can just direct you to our explanation on this site instead.
Let me know what you think, and if you’re OK with these remaining over here on the Gourmet.
For everyone else – this is a summary of the most useful entrepreneurship posts I’ve found on the Internet over the last week. It doesn’t contain my takeaway summaries compared to our Friday newsletter, so it’s less of a one-stop read – nonetheless, I hope you find it useful!
This week has been a bit quieter than recent weeks, but we’ve had a couple of bits of big, exciting news, as well as some really great posts:
General Entrepreneurship Focus
- Six-Figure Businesses Built for Less Than $100: 17 Lessons Learned – This one’s fantastic – there’s something in here for almost everyone. Chris Guillebeau shares 17 lessons from the 70 entrepreneurs he interviewed for his new book, on everything from idea generation to sales.
- The mid-market briar patch – Jason Cohen offers warning advice about what seems like a very tempting market – the “not small but not huge” business. I found this one explained why a number of businesses I expected to see succeed didn’t.
- Why You Hate Being the CEO – I liked this one just for one goofy idea – wearing a suit on your “I’m the CEO now” days – but it’s an interesting article in general.
- After Facebook fails – Big thinking on the future of advertising, including the best description of why users just don’t, as a rule, like overly-personalised ads I’ve ever seen.
- How we made Portent.com really freaking fast – Simple, practical advice for anyone still hosting their own site as opposed to using a managed service. Page speed makes a big difference to several important metrics – well worth a read.
- How to Follow Up With a Blogger (Without Being Annoying!) – Does exactly what it says on the tin – good, solid, practical advice for those all-important follow-ups.
- 4 Processes That Make Money for Affiliate Marketers – I’m mostly recommending this one for the first section, on user demographics, which is useful for almost anyone trying to get inside a customer’s head.
- How to Turn New Customers Into Repeat Customers – A very neat exploration of a psychological sales concept I’d not encountered before – Artificial Advancement.
- A One-Stop Guide To Getting People To Buy Your Stuff – A great overview of How To Sell the right way – well-established principles and advice, well laid out.
I hope that lot was useful! If you’ve got any comments, on the content, the form or the location, I’d love to hear them!Wondering who we are? At Internet Marketing Gourmet, we recommend you the best, most useful posts on Internet Marketing-related topics from the hundreds of blogs out there, every day.